Thursday, November 26, 2009

On this day on Thanks, our thanks to You

November 26, 2009

Colorado Springs, CO


Dear Friends,

We hope this day finds you safe and sound, and that you are surrounded by those you care about. We know for many, those loved ones may be far away in body, but side-by-side with you in Spirit. As Auctioneers, we have much to be thankful for this year. Our business has stayed strong during difficult times, and we owe our continued success to both the wonderful customers and clients that support us, and the terrific team we have making each sale and event possible. We are truly blessed on many fronts. Thank You for making this day possible for us.

We are thankful for those who stand guard over us, so we may have this day of thanks with our family. To Michael serving overseas in the military; to our good friend Scott manning his firehouse; to all those in public service who put others before themselves… Thank You.

We are grateful that this day our own family will gather here in our home from across the country. We are thankful for the bounty we will have before us as we enjoy the love and laughter that our family brings.

To all of you who made this day possible for us, our deepest thanks. We are only here today because of others.

From Rich and Shannon Schur, and the entire Schur Success Team, Happy Thanksgiving, and God Bless.


Wednesday, November 11, 2009

A word about our Vets… in addition to “Thanks”

WHAT IS A VET

Some veterans bear visible signs of their service: a missing limb, a jagged scar, a certain look in the eye. Others may carry the evidence inside them: a pin holding a bone together, a piece of shrapnel in the leg - or perhaps another sort of inner steel: the soul's ally forged in the refinery of adversity. Except in parades, however, the men and women who have kept America safe wear no badge or emblem. You can't tell a vet just by looking.

What is a vet?

He is the cop on the beat who spent six months in Saudi Arabia sweating two gallons a day making sure the armored personnel carriers didn't run out of fuel.

He is the barroom loudmouth, dumber than five wooden planks, whose overgrown frat-boy behavior is outweighed a hundred times in the cosmic scales by four hours of exquisite bravery near the 38th parallel.

She or he—is the nurse who fought against futility and went to sleep sobbing every night for two solid years in Da Nang.

He is the POW who went away one person and came back another—or didn't come back

AT ALL.

He is the Quantico drill instructor who has never seen combat—but has saved countless lives by turning slouchy, no-account rednecks and gang members into Marines, and teaching them to watch each other's backs.

He is the parade—riding Legionnaire who pins on his ribbons and medals with a prosthetic hand.

He is the career quartermaster who watches the ribbons and medals pass him by.

He is the three anonymous heroes in The Tomb Of The Unknowns, whose presence at the Arlington National Cemetery must forever preserve the memory of all the anonymous heroes whose valor dies unrecognized with them on the battlefield or in the ocean's sunless deep.

He is the old guy bagging groceries at the supermarket—palsied now and aggravatingly slow—who helped liberate a Nazi death camp and who wishes all day long that his wife were still alive to hold him when the nightmares come.

He is an ordinary and yet an extraordinary human being—a person who offered some of his life's most vital years in the service of his country, and who sacrificed his ambitions so others would not have to sacrifice theirs.

He is a soldier and a savior and a sword against the darkness, and he is nothing more than the finest, greatest testimony on behalf of the finest, greatest nation ever known.

So remember, each time you see someone who has served our country, just lean over and say Thank You.

That's all most people need, and in most cases it will mean more than any medals they could have been awarded or were awarded.

Two little words that mean a lot, "THANK YOU."

Remember November 11th is Veterans Day.

"It is the soldier, not the reporter, who has given us freedom of the press. It
is the soldier, not the poet, who has given us freedom of speech. It is the
soldier, not the campus organizer, who has given us the freedom to demonstrate.
It is the soldier, who salutes the flag, who serves beneath the flag, and whose
coffin is draped by the flag, who allows the protester to burn the flag."

Father Dennis Edward O'Brien, USMC

What will tomorrow bring?

No, this is not another political commentary. I was FB IM'ing my brother-in-law, who will soon be a grandfather for the first time. We were chatting about the world that his granddaughter will grow up in. A world that will be very different from the one we grew up in. Here are some of the things we were thinking… what do YOU think tomorrow will bring?

She will miss a world where…

  • Cars had gasoline engines
  • Doors were locked and unlocked with actual keys
  • Computers had big boxes and cables hooked to them
  • Telephones sat on desks
  • Microwave ovens took a full minute to cook food (how awful that wait must have been)
  • People actually went to stores to buy things
  • Money was printed on ugly paper and had to be counted by a person
  • Consumer electronics were mass-produced and not made just for you
  • Some people actually didn't have cell phones
  • You sometimes got to put your luggage on a plane without paying extra
  • People used full words and sentences to communicate
  • Some people didn't text message each other
  • Refrigerators didn't have TV screens (the horror)
  • We only had 3,500 cable channels (what to watch???)
  • Speeding tickets were actually written by a live police officer
  • Postage costs less than $1


 

What else do you think she will miss?

Friday, October 23, 2009

Reserve or Absolute? What’s the Difference

An excellent question, and one we hear often. In reality, there are several other names that auctions go by (reserve, subject to confirmation, minimum, right to refuse, etc…), but these are your only two categories. According to the UCC (Uniform Commercial Code), all auctions are considered "reserve" unless marketed or publicized as "absolute".

Reserve auction means that the seller has "reserved the right" to establish a minimum price that he will accept before completing the sale. In other words, if the bids don't reach the reserve price, the seller won't sell the item. The reason behind this is simple – it protects the seller. Let's say we're selling a huge excavator for a client, and the client still owes some money on the loan. He needs to make at least a certain amount of money on the item or he won't be able to pay his debt. Rather than let it go for less than he wants, he simply won't sell. Normally, it's not an issue. Auctioneers are pretty good about bringing the buyers to the sale, and pretty good at bringing a price that's fair and reasonable. However, there are some things beyond the control of the seller or the auctioneer.

For example – and I know this is rare in Colorado – a blizzard hits. The sale is set for 2:00, and no one can get there because roads are closed. 2 bidders show up instead of the expected 200. The odds of getting the best price for the seller have now been significantly reduced. If the bids don't reach the minimum amount, the seller is protected and can avoid letting the items go at a loss. The plus side of the "reserve" option is that it protects the seller.

There is another advantage too, in that by not disclosing the reserve to the bidders, the seller can change his mind. He might let the item go for a lesser amount that he thought, if the bidding stalls or falls short. Again, the seller "reserves" the right to sell where he wants to.

There's a downside as well.

Some bidders may be reluctant to attend if there's a chance the items won't sell. It's a risk we take, and a calculated risk. It's right for some sellers and some situations, and not right for others. As a buyer, you may or may not know what the reserve price is. It might be published, or it might not. The theory is that by disclosing the reserve, the seller may end up placing a cap on the bids. If you say the reserve is $7,500, someone who was willing to bid $9,000 may think twice. The flip side is some bidders may not even be thinking their top bid is anywhere close to the reserve, so by publishing it, you may prevent them from bidding. This is not a bad thing in some cases, because you won't be wasting your time or theirs with bids that are beyond their reach or their desire.

In some cases, the opening bid is the reserve price. If the opening bid is met, there's a pretty good probability the item will sell. Again, the seller has the right to accept or reject the top bid.

The other auction type is an "absolute" auction. This means that if there's a bid, the item will "absolutely" sell. No matter the bid. There are pros and cons to this too. An absolute auction is likely to bring a much larger audience to bid, and bidders know that someone (hopefully them) will go home with the item. The seller may actually realize a greater price that what they had hoped for, or what they may have been considering as a reserve. For a motivated seller, this is an excellent option. However, there's one big risk to an absolute. The item will sell, and MUST sell, if it's advertised as absolute. That means if the bids are well below what was anticipated, the item must sell regardless. It's a risk, and one that many sellers are willing to take.

The next question is: "Which one is right for me as a seller?". The answer is: "It depends". It depends on a lot of factors, and these are things we can discuss with you when you are getting ready to sell. Reserve works great in some cases and absolute in others. There's no magic formula, just good old fashioned pros and cons that you need to consider as a seller. Don't worry. We'll help guide you through the questions. Just ask us.

Sunday, September 13, 2009

How does a person become an auctioneer?

September 13, 2009

Denver, Colorado

This is a question that we hear quite frequently. It's a good question with a variety of answers. Some people grow up in the business and learn it as a family tradition. Some people simply heard an auctioneer somewhere and decided they could do just as well – and then they do. Others, myself included, learned some by being around auctions, and learned more by going to auction school.

Yes Virginia, there really is an auction school. There are several in the US, and they are all very good. I happened to graduate from the Worldwide College of Auctioneering, based in Mason City, Iowa. The natural follow-up question to that is "what's it like to go to auction school?" I have my opinions and answers, but I have a much better way of showing you.

A good friend of ours, Chris Longley, is going to auction school. Although he works for the National Auctioneer Association (NAA), he's not an auctioneer. But he wanted to learn what it was like, He wanted to experience auction school. This week, Worldwide is hosting a class in Denver, and Chris is attending. And he's blogging. He's added some personal insights, some video, some interviews, and I'm sure a lot more as the week progresses.

Here's your chance to see what it's like, as it happens. You can view Chris' blog at: http://nationalauctioneersassociation.blogspot.com/?spref=fb. I encourage you to watch. It's a glimpse into something very interesting.

Wednesday, July 8, 2009

In Response to the Article Published in the Boulder (CO) Daily Camera on July 6, 2009.

On July 6th, Elizabeth Miller of the Boulder Daily Camera published what I thought was a well-written and informative article about storage auctions; including specific information about an auction we had conducted a few days earlier. The article was great – no worries. But the Camera allows people to post comments. Some of the comments showed me that people didn't understand the whole process. Some were downright nasty comments from what I can only consider ignorant, judgmental, and weak people.

To the folks who simply need more information, I have written the following explanation for you. If you need more information, please call me. I'd be happy to answer your questions. For you ignorant, hate-filled people; you can just skip to the last few lines, since knowing the truth and the facts clearly has no bearing on your opinions.

Storage Auctions 101
By Rich Schur, Auctioneer
Schur Success Auction Services

Let's get the rest of the story out in the open. Storage Auctions are a necessary evil. We know, and our clients know, that when we show up to an auction, that EVERY possible effort has been made to settle the renter's debt and that those efforts FAILED. We don't randomly select units and say "gee, let's sell this one". Units that ultimately end up at auction are there for one reason and one reason only: The renter has failed to comply with the terms of an agreement that THEY CHOSE TO SIGN, and that all reasonable collection & settlement efforts have failed.

Let's start at the beginning. Colorado law (38-21.5-101), is very specific when it comes to storage liens. Our clients follow the law and follow standard industry practices, or we will NOT work for them.

  1. When a renter enters a storage facility and asks to rent a space, he does so willingly and by choice. No one from my company or the storage center forced the transaction.
  2. When they enter the facility, they will see a large sign that says "All articles stored by a rental agreement, and charges not having been paid for thirty days, will be sold or otherwise disposed of to pay charges."
  3. They then sign an agreement in which they promise to pay a monthly fee in exchange for the privilege of storing their possessions on the property. This agreement says very clearly that there are penalties for late payments, and that should late payments exceed 30 days, the center has the right to sell the contents at auction.

Considering the above, there's no reason why a renter should be "surprised" that their unit might be up for auction. Having said that, lot's more activity takes place before a unit is sold.

I can't speak for all storage centers. I can only speak from the experience I have with my clients. Most facilities send monthly reminders that payments are due. Once payments are late, additional emails are sent or personal phone calls are made. If those efforts are unsuccessful, management may "overlock" or lock-out the renter so they must come to the office before they can enter the unit.

If these efforts fail, then letters are sent to the renter's address (the address that they provided on the rental agreement). If these letters fail to solicit a response, then Certified letters are sent to the renter. These letters warn that if the renter fails to take care of their obligations, the storage center has little recourse but to proceed to auction.

But wait, we still don't go to auction yet. Despite emails, letters, phone calls, and certified letters, more collection efforts are made. Additional phone calls. Additional emails. If these attempts fail, then the storage center sends notice to the local Sheriff of the pending auction, and publishes warnings in the legal notice section of the local paper. This legal notice has to be published for two consecutive weeks before the auction takes place.

So, at minimum, it takes 30 days of being late before a unit goes to auction. That's assuming we have room on our schedule for the sale. Usually, we book auctions more than 60 days out. During this 60 day period from the renter being late to the auction, management continues to make collection efforts.

Let's understand a very basic principle. Auctions rarely generate as much money as the renter owes. Therefore, it makes much more sense to collect than to sell. In most cases, management delays going to auction for much longer than 60 days. Some of our clients will wait months and months before they resort to an auction. It's not uncommon for units to sit for 6 months to a year before we go to sale.

Remember this too. Storage facilities are a business. Like hotels, like apartments, like retail space. Facilities are built so that others could rent the space. No one goes into ANY business to work for nothing. People who don't pay their bills are a) defaulting on a contract that they chose to enter, and b) depriving the property owner of their rightful rents. Spaces that are in default cost the facility money. Why shouldn't they be permitted to empty the unit and get a PAYING renter in the space? If you rent an apartment and don't pay your rent, you get evicted. Liens are placed against your property. This is no different.

But wait, there's more. Most facilities would rather negotiate with a renter and reach a settlement, than go to auction. There's less liability, and more debt recovery. If renters simply make this effort, they could very likely avoid auction, and also avoid going to collections. When a unit goes to auction, the difference between what's owed (a lot) and what's recovered (much less) is sent to collections.

Do I feel bad? No. I don't like seeing people lose their personal keepsakes, and many of our locations will collect them from the auction buyers so they can be returned to the renter – even when the renter has failed to pay their bills. Most storage auction buyers are good, understanding folks, who will do what they can to return important papers, photos, and personal keepsakes.

The problem is, most renters who let their units go to auction can't be found. They don't answer calls. They ignore emails. They fail to respond to letters and publication. They make no effort to contact storage management or make arrangements to settle their debts. What choice does management have? Usually – none.

Remember this too: Since the auction is designed to recover debt, the greater the unit sells for, the less money the renter will still owe. That's where we come in. We're experts. We run a clean operation. We bring in more bidders and more revenue than any other auctioneers. If anyone can help these renters come close to settlement, we can.

No one in an auction crowd caused the situation. It is an unfortunate circumstance, but a circumstance in which the renter has tremendous control. This is ultimately a result of choice, not mine, not the facility, but a choice by a renter to not honor their obligations.

As to your comments about me and Twinkies… I like Twinkies. I'm 6'0" and 250+. I'd like to see you say that to my face. You know how to find me. My schedule is posted on my web site.

As to your ignorant comments equating what I do as a professional auctioneer to the Nazi SS: I spent years putting my life on the line protecting my community. I have relatives that survived the Holocaust. I DARE you to make those comments to my face. That's what I thought. It's easy to insult people anonymously with a hidden identity. You don't have the courage to own up to your hatred. I guess I'll never see you at my auctions. What a relief.

Sincerely,

Rich Schur

Professional, licensed Auctioneer








Wednesday, June 3, 2009

Realty or Auction? Why choose? We’re now fully up and running to do both – even better than before.

It's Official!

We've joined forces with our good friend and Realtor, Larry Deaton, and we've opened Schur Success Realty & Auction, LLC an auction company specializing in real estate. Or, if you prefer, a real estate company specializing in auctions. Either way, we'll be selling real estate through the auction method of marketing.

In 2007, auctioneers sold more than $58 billion in residential, agricultural, and commercial real estate. Despite the hard economy and the dip in traditional real estate sales last year, real estate auctions actually increased by five percent. We believe in the auction method of marketing for real estate so much that we formed a new company to specialize in it.

Although we've been auctioning real estate for many years, it's always been through informal agreements with realtors or brokers. Now, we have a formal structure and a true professional at the helm. Larry has been selling real estate through auction for many years. He came to Colorado about two years ago from Memphis, where he sold properties of all types. Since Larry has been here, he has become a trusted member of our regular auction team and a good friend. We've worked jointly on the last few real estate auctions we conducted, but it was his company partnering informally with our company.

With the new partnership and company, Schur Success Realty & Auction will be able to tap into the nearly 30 year history of Schur Success, as well as our marketing and logistical support abilities. We'll also be able to tap into Larry's tremendous ability to network and make friends, combined with his experience and expertise in realty auctions. Combined we're a powerful marketing and sales company. Larry (who has his AARE – Accredited Auctioneer of Real Estate), is not only a realtor, auctioneer, and broker, but he's the new company president.

When we contract to sell real estate that also has assets to sell, we have a ready-made company all set to step in and handle the whole liquidation – land, buildings, and contents. The whole nine yards (or at least the front and back yards).

The auction method eliminates several awkward aspects of traditional real estate transactions. The "make an offer, wait for a counter, counter the counter, wait for another counter" timeline disappears. Everyone makes their offers at one time – by bidding. If you want the property, your offer (bid) will be higher than the other offers (bids), that of course, you will hear immediately. You'll know by the end of the sale if you get the property of not. The mystery is gone. The bidder across the room just "countered" your offer. Now you can "counter" his all you want.

Another great aspect is that the closing and sale is on a set time line. The auction will be on a certain date. The closing will be within a short time frame from that point (usually 30 days or less). That means you don't have to list your property and wait 3, 6, 12 months or more to see if an offer will come in. It will come in on auction date. A date that you choose. This means significantly reduced holding and carrying costs, as well as reduced liability and risk.

If you'd like to learn more about realty auctions, just call or email Larry. He'd be happy to speak with you and help you learn all of the pros and cons of real estate auctions. We love working with other realtors, and pay cooperating commissions when you participate in the sale. Want details? Call Larry.

See you at an auction soon!


You can reach Larry toll-free at (877) 975-6789, or via e-mail at Larry@SuccessRealtyAuctions.com.

Tuesday, June 2, 2009

Storage Auctions – NOT a “get rich quick” scheme

We had an interesting phone call yesterday. Someone was asking questions about storage auctions. That's not so unusual. We get those calls every day. This call lasted more than ½ hour. She was asking great questions, like "how can I make thousands of dollars on each unit?" and, "Who will help me move all the heavy stuff?"

The good news is she listened and asked lots of questions. She learned that it's not a slam dunk.

Here are a few key tips to being successful at storage auctions:

  • You won't make thousands of dollars on each unit. If you buy right, you'll make a few bucks.
  • You won't make your money overnight. You need a place to sell your stuff, and people to buy it. That means Craig's List, E-Bay, Garage Sales, Yard Sales, and other similar outlets.
  • Not everything you buy is worth money. You're buying things other people have stored, and then didn't pay for. Maybe they hit some trouble and couldn't pay for their prized possessions. Maybe they chose not to pay because their stuff wasn't worth the rent. You won't know until you go through every box, bag, drawer, and item.
  • You'll throw a lot of stuff away. Think about who's going to help you carry it, where you will dump it, and what dumping it will cost you.
  • You can't see everything you're bidding on. You're not allowed in the unit, so you should bid on what you can see. Is there a Ferrari hiding behind the boxes? Maybe. Probably not. I wouldn't bet on it and neither should you.
  • I don't need a lot of money to get started. Maybe, define "a lot". True, some units sell for $5. Some sell for more than $5000. On average, a decent unit will cost you around $200, maybe more. And you'll have to put up a cash deposit for your unit, usually $50 for the first unit, and $100 for 2 or more, at each location. Do the math. You buy three units, and two different locations in a day. That's $600 for the units, and another $150 for the deposits. That's $750 in a single day. And it is all cash. NO checks, NO credit cards, and no, you can't go to the ATM. Cash in your pocket, when you bid. Don't worry. Get all three units cleaned out in the next 48 hours, and you'll get your deposit back.
  • There's more details to think about, such as "Where am I going to put this stuff?", and "Who will help me move this stuff?", and "do I have a big enough vehicle to haul it all?". Answer those questions and you're on your way.

The good news is that you can make some decent money buying storage units, and there are bargains to be found. But it's not a "get rich quick" plan. It's a business plan. Buy the units smartly, go through them thoroughly, sell them well, and you can make a profit. We have sold almost 700 units in the past six months, so someone is making a buck or two. And yes, sometimes you'll find that coin collection, or that nice Rolex watch, or a case of DVD's that have some value. That's the fun.

As a bonus, the folks who go to storage auctions are great people. Our advice is to come and watch a few auctions before you ever bid. We have over 100 locations, so you should be able to find one close to home. Leave your money at home the first time or two, that way you can't make any mistakes bidding. Then venture out and buy a unit or two. It's a treasure hunt, and you'll enjoy it if you do it right.

Still have questions? Ask them. We're glad to help.




Saturday, April 4, 2009

As much as we love auctions, this is better…

April 4, 2009, Denver, CO

We have a pretty darn good crew. In fact, we kind of feel like we have a family. In a real sense, we do. Pat & Randy Evans are two incredibly valuable crew members, with Pat running the office for us at sales, and Randy taking charge on set-ups and working as a ringman, spotter, runner, crew chief, cook, transport engineer, and a host of other things. Pat & Randy have three very sweet daughters. While all three girls work for us on occasion, Alicia, the youngest is a regular part of the crew.

This morning, at 6:27 am, Alicia became the proud mother of a beautiful little girl, that she and the father Phil named "Madelyn Mae". The little tyke, well the 9 lb tyke, wasn't too keen on the idea of coming into the world the normal way, so she was delivered by c-section. Mom and baby are doing fine. Proud Father, Grandpa, Grandma, aunts, and extended family are all fine also, and I'm sure they're all tired.

Although they are not "our" kids and grandkids, we're grateful none the less for this blessing in our lives. Madelyn will most assuredly be spoiled as only a grandchild can be. Side note to our kids: we're quite satisfied at this point in time as adopted grandparents. We don't need any of our own yet. As another side note, Pat, you lose the bet… you became a grandma first!

So, as the business world flies by us each day in a flurry of activity, we're thrilled to remember what makes us truly happy – family.

Welcome to the world Madelyn… And welcome to the Schur Success Auction family. You'll be clerking sales before you know it.

Sunday, March 22, 2009

What’s a CAI?

March 22, 2009

What's a CAI? Simply put, it's the most advanced industry certification an auctioneer can earn. Like most professions, those who seek to advance their learning and ability attend continuing education. In our industry, it's the pinnacle of training. Less than 10% of NAA (National Auctioneer Association) members have earned this title, and less than 1% of all auctioneers have earned the coveted CAI.

CAI (Certified Auctioneers Institute), is a three-year program hosted by the National Auctioneers Association Education Institute that requires auctioneers to attend intensive training, for one full week a year, over a three year period. The training includes finance, technology, legal, marketing, sales, and a host of other topics that address the business side of the auction industry. Until an auctioneer completes all the requirements of the course, they are considered "candidates". Candidates must complete an intensive project each year to qualify for certification, and must pass daily exams. Once a candidate earns the designation, they need to complete continuing education each year.

So what? So, it means a CAI graduate has dedicated themselves to staying abreast of industry changes. It means that a CAI graduate is doing everything possible to provide their clients the best service in the industry. It means that as a buyer or a seller, you're working with a true professional that is dedicated to doing the best job possible to make your auction experience a positive one.

Why do we discuss this? Because Rich is a candidate in his second year toward his certification, and Shannon earned hers in 2004. This means that Schur Success Auction Services is an industry leader and works hard to do right by you, our buyers and sellers.

Questions? Ask us, we'd love to tell you more.


Friday, January 30, 2009

Schur Sets New Record for Self Storage Auctions!

Colorado Springs, CO

January 30, 2009

Schur Success Auction Services has set a new record and is "leaps and bounds" ahead of last year's record-setting storage auction sales, according to CEO Shannon Schur. Schur said that she had record growth in self-storage unit auctions in 2008, with a year-end figure of well over 1200 units sold. She said that 2009 is already off to a record-setting pace. "In 2007, we finished the year with a record of more than 900 units sold. In 2008, we shattered that record with just under 1250 units sold, or an average of about 104 units a month. We finished the first month of 2009 with 235 units sold, more than twice the average of last year, and a 60% increase in units month-month over January of 2008".

Schur credits the growth to both higher levels of non-payment, most likely economy related, and to the increased number of clients that the company serves. "With three full-time auctioneers handling storage units, we're able to serve a broader client base" she added. The company handles accounts as far south as Pueblo and as far north as Cheyenne, with 99 locations currently under contract. Schur Success Auction Services schedules storage auctions in groups or "runs" that allow buyers to make a full day of buying, making the buying process easier and more efficient. According to Dax Gillium, Senior Auction Manager for the company, new buyers show up at nearly every sale, and the crowds have grown some in the past two years.

Bargain-hunters often attend storage auctions looking for that "hidden treasure" that may be lurking behind a bag or box. New buyers tend to bid a little higher than the experienced buyers, but learn the hard way that there may be hidden costs in the process including labor, dumping, and extended storage fees. Experienced buyers have learned to "read" the unit to help them determine value. Veteran buyer Randy Evans said "there are always clues to the value or hidden cost of a unit – it just takes a little time to learn what to look for".

Schur said that new buyers are encouraged to attend and watch before they start actually buying units. "They can learn a great deal by watching the professional buyers" she said. Wise buyers can make a great deal of money on E-bay, Craig's List, or through garage and yard sales. Schur added that "auctions do occasionally cancel, and buyers should check website schedules the night before they plan to head out". Renters may pay their outstanding bills and fees anytime up to the start of the auction.

For a list of storage auctions and other information about the process, click on the website for Schur Success Auction Services.

Tuesday, January 13, 2009

Schur Success Auction Services: Winners Again! What it means to you…

Denver, CO 1/13/2009

This past weekend was the 2009 Annual Conference for the Colorado Auctioneer Association (CAA). Not only did more than 60 of the State's finest auctioneers and staff attend great seminars, enjoy wonderful food and social time, but new champions were named. We have a new Colorado State Champion Auctioneer, Steve Linnebur, and the Runner-up is our very own Adam Kevil. We're very proud of both of them.

In addition to the auctioneer championship, there was a marketing contest. Auctioneers submitted advertising and marketing materials which were displayed throughout the conference. Fellow auctioneers reviewed the materials and casted their votes. This means the winners were selected by our peers. For the second year in a row, we came home with multiple awards for our marketing!

This year, we won the award for four-color marketing (industrial or commercial equipment) and for our website (www.Success-Auctions.com). This means our peers chose us over our competitors as the best in each of these categories. For us, it means we get to take home a beautiful plaque for each award, and the pride that come with winning.

For you, it means our marketing efforts work, and your sales will get the best possible exposure. Marketing is what makes auctions work. It allows people to know that you have something to sell, and gives them a chance to get excited about buying. The better the marketing, the better the sale. It's that simple. When our peers recognize our efforts, it just shows that we're doing things right.

Our website is in a constant state of improvement. It's designed to allow buyers to navigate easily and find the sales and items they're looking for. Our print marketing materials are designed one at a time, to ensure each sale gets the best possible exposure and layout. We work hard to make your sales special, that's why we do it. Everything from our logo and colors, to our layout and the "look and feel" of each piece or web page, is designed for maximum exposure.

We're very proud of our awards, and we'll work hard to keep winning them. Our competition does good work. So do we. As we improve, so do they. As they improve, we'll improve more. One of our company missions is to win every possible marketing category each year. We want our efforts to stand out above the rest, and we think they do. Personally, I think we could have won more awards this year, but we were not allowed to win the same category two years in a row. But next year, who knows.

Looking for an auction company that will bring the buyers and give you the personal attention that you deserve? Call us. When we say "Our Process is Personal", it's more than a tag line – it's our way of doing business.

Have a safe and happy new year!